Celiac Project

The Colorado Premiere of The Celiac Project, Hosted by Boulder Brands

  • When: June 11, 2015 Time: 4:30 pm - 8:00 pm
  • Where: eTOWN HALL / 1535 Spruce Street, Boulder, CO 80302
  • Cost: $5 Cost is a donation to the Denver Celiac Sprue Association
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Boulder Brands is excited to bring you the Colorado premiere of the Celiac Project, a dynamic, first-of-its-kind documentary about life before and after the diagnosis of celiac disease. As the maker of Udi’s Gluten Free & Glutino, the #1 and #2 gluten free brands in the US, Boulder Brands is proud to be a leader in the gluten free category.

Boulder Brands will host a meet and greet gluten free cocktail hour, a screening of the documentary
The Celiac Project, followed by a Q&A and panel discussion with the filmmaker and additional panelists.


More information on the Celiac Project

The inspiration for the Celiac Project came after the director, Michael Frolichstein, struggled with a series of "mystery aliments" before finally being diagnosed with celiac disease at age 40.  Michael was shocked to learn that this auto-immune disease, which affects 1% of the US population, is 83% undiagnosed or misdiagnosed.  His journey to meet others who had suffered, as well as get answers from experts, led him to uncover more mysteries within his own family. The documentary ultimately explores what we can do individually and as a society to advance the conversation and raise awareness about the disease.